Get started with e-commerce by opening an online store on Etsy or by customizing a web storefront using Shopify.
HotJar is a world-class customer experience analytics platform. They offer several features to help you understand your website visitors’ behavior better, including:
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I want to pay the $97/month and I watched your videos which said you take PayPal. Is there a way to pay for this through PayPal?
If you don’t know how your website performs, you will not know what needs improvement. This will lead to stagnation and loss of customers. But having a website analytics tool will save you the hassle of wondering if your website is doing well or not and it will tell you for sure.
Rich Schefren hammers home the concept of Customer Value in his Business Growth System. He really needed to get this principle right because long before he was an Internet business guru, he had physical real world businesses (an hypnosis company and a boutique fashion store in Manhattan, New York).
For example, do you seek to make high quality kitchen utensils? Then people who enjoy cooking meals might be loyal customers. Are you selling thicker and more durable yoga mats? Then yoga practitioners and instructors might be your best advocates and fans.
Search Engine Optimization: Again Google is a significant component of this traffic source, delivering thousands of visitors to websites that rank well. I was tempted to call this traffic method “content marketing” but let’s keep this as simple as possible. For those who are diligent and learn how to leverage content, search engines offer a steady stream of free traffic – it can just take a while to get it flowing.
Asana is a teamwork management software which was primarily designed for internal email circulation at Facebook headquarters. But soon after that, they launched it to the open market and made it free to use.
The Freshworks CRM is an extremely easy-to-use tool for customer relationship management that is designed to help sales teams be more effective at selling. They have a range of tools that use AI-based lead scoring, get you access to a built-in phone, email with effective tracking and sequences, activity capture, and more.
Consistent opt-ins to your email list is a non-negotiable aspect of building an online business. Use these tools to get people to join your list and become part of your tribe. Leadpages. In the past we’ve used Leadpages to build landing pages for our sites. There’s a couple of quirks with it, but if you need a landing page that will integrate with a bunch of different tools, Leadpages will work well. Unbounce. A Leadpages competitor you should be aware of. We’ve used them sparingly in the past. They’ve focused on tracking ad spend ROI, so if you’re in that world, give them a shot. ThriveLeads. This is what we use for the opt-in forms on our brands’ sites. They have a huge suite of products that are helpful branding tools. Buzzsumo. A good way to find influencers in your niche to reach out to for guest posting or interviews. Sumo. This tool is a great WordPress plug-in to capture leads and convert them into email list subscribers or social media fans. CrazyEgg. A visual tool to help you see where and how traffic interacts with your website. Moo. Of all the business card companies out there, Moo is my favorite. Not the cheapest, but they create quality printed business material. Etsy. We used Etsy to get our office signs made. There’s a lot of options for this, but Etsy connects you with smaller vendors who do a great job. GotoWebinar. We’ve gone back and forth with GotoWebinar. It’s an expensive solution, but almost always works. When you use webinars to generate revenue, sometimes that’s a worthwhile trade-off. WebinarJam. We’ve tried this one, and like it. A cheaper alternative to GTW. Slack. Our internal team communication preference. Buzzstream. A great tool for influencer outreach. Zoom. We use this for internal team calls and video calls with clients. Uberconference. If we need to record a conference call, this is our preferred (and FREE) solution. Soapbox. An awesome Chrome plugin from Wistia for creating screen capture videos. This is especially useful for making visual processes for your team. Fiverr. If you don’t have the funds to hire a graphic designer, Fiverr can be a good solution. Make sure the designs don’t infringe on other artists’ work, though. Upwork. Another marketplace for freelancers. We’ve found web experts, bookkeepers, marketing consultants, and more on this site. 99 Designs. Another option for on-demand graphic artists, whether you’re creating a new product logo or looking for a designer for a book cover for your new lead magnet. Great Branding Doesn’t Happen in a Vacuum
Hubspot’s CRM software brings marketing, sales, and customer service tools together under one roof with popular features like lead generation, analytics, and automation. It puts everything you need to know into a central hub for stakeholders to access. Run a full-blown inbound marketing campaign and share key insights on revenue, traffic, and prospecting. The basic version is free forever, but you can upgrade for advanced features as you scale.
Similarly, an online store like “MyVaporStore.com” clearly tells people that it’s an electronic cigarette retailer. Try to aim for that level of clarity for your domain name. While there’s always room for being clever and unique, you should be able to convey the main message of your ecommerce business.
GoToMeeting lets you be part of a meeting without even stepping out of your home. With the multiple integrations of this work-from-home-software, you can be equally productive, share data without any security concerns, and use a secure VPN. Read GoToMeeting Reviews
The McKinsey Global Institute found that companies can increase their employees’ productivity by 20-25% by using social technologies. Create the conditions for workers to build trust and earn one another’s respect.
Content can by anything from product information pages, blogs, news, gossip, how-to guides, ad copy, video, podcasts, images, infographics or pdfs.
Products winning the most clicks and conversions on strategic search termsProducts or brands that customers are reorderingTop products most commonly purchased alongside specific productsBreakdowns of customers by age, income, education, gender, and marital status
Unleash the power of segmentation and work your list like never before. Segment contacts based on tags, opened emails, clicked links, filled forms, and so much more.