“There’s no telling what will work and what won’t,” says Ben Charlton of Air8 Digital, an agency that helps small businesses navigate the complex world of digital marketing. “You have to experiment. But you can do that without spending a fortune.” Ben’s low-cost tips are in our guide to digital marketing.
Podcasting is like audio blogging. In other words, it refers to recording audio content (typically in MP3 format) and sharing it online. This way, people can access and download your audio file on
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Bills Gates is a billionaire by his own right and although he’s not overly active on social media, there are vital lessons you can learn from him. Most important, he inspires you to balance between work and your social life by giving back to society.
The FB group community is amazing as well. It is built by marketers for marketers... All that we need and more.
You can get a free trial, and if the platform is to your liking, you can go for any of their plans, which all start at $19 per month per seat.
Search engine optimization (SEO) is the process of enhancing the quantity and quality of traffic to your website through organic (non-paid) search engine results. People use search engines to find what they are looking for online. Many factors go into SEO, but here are the three fundamental aspects your online business should have:
However, for staff to be able to work from home effectively, it’s often necessary for employers to offer additional support over and above what they usually provide within an office environment. From IT equipment to software, it’s vital that employees have access to everything they need to continue working remotely.
Permanent social media content is content that won’t disappear after a set amount of time, unlike Instagram Stories or SnapChat photos and videos.
The trick is to build relationships with others that are closely aligned to your business but not direct competitors.
You can test the platform using the Lite version and if you like how it works you can simply move on to the paid plan, which costs $55 per month. With so many great features available, this tool is worth trying.
Slack is another online marketing tool that is simple to use, but ultimately offers some advanced features. For instance, since Slack's developer network is so strong, you can likely find a Slack app for anything you want to accomplish.
SECockpit is a keyword research platform that was created for smaller businesses. This tool assists you in finding niche keywords and it gives you accurate information when it comes to traffic, competition, quotes search results, and SEO.
Pepipost is a cloud-based email delivery service that helps businesses send important emails like notifications, newsletters, and updates fast. Their average delivery times are less than five seconds.
It’s simple: there’s no cap. Sell as many products as you want, digital or physical, including subscriptions.
In fact, from experience, this is one of the most common reasons many startups fail. They either fail to execute their plan or underestimate the cost and effort needed to provide high-quality content for all their marketing needs.
It can be tough to stay connected while apart. Fortunately, remote work software solves this challenge. Bring teams virtually together in group spaces, where they can send messages, discuss topics and share files. Keep them informed and align them with quick and easy updates on static intranet pages and internal news feeds.
Yes, you can create a custom domain URL to brand your checkout links, order confirmation pages, affiliate links, tracking links, affiliate signup pages and more!